That sounds Greek to me, Das kommt mir spanisch vor, and Me suena a chino are different expressions of lacking understanding. What are the reasons for mutual misunderstanding and the fear of the foreign? BU DONG is all about eye-opening situations, great people, different lifestyles, and aims in life. The Chinese expression for I don't understand serves as a metaphor for overcoming communication barriers in cultural exchange. Enjoy a collection of travel experiences in Europe, America, and Asia. A most informative fun read, seasoned with a pinch of humor.

Now BU DONG is available both in English and German editions, as print edition or e-book. If you read just one book this year, make it this one!

Autorentext
Oliver Meidl, MBA MAS, ist Program Manager von internationalen IT- und Business-Transformationsinitiativen und Autor von wirtschaftswissenschaftlichen Studien zu globalem Webdesign. In seinem neuen Buch gewährt er einen sehr persönlichen Einblick in gesammelte Erkenntnisse aus dem Austausch mit Menschen von verschiedenen Kulturen. Oliver Meidl, MBA MAS, is a program manager of international IT and business transformation initiatives and author of economic studies on global web design. In his new book, he provides very personal insight into collected findings from his exchanges with people of different cultures.