'The Iceman' Wim Hof shares his remarkable life story and powerful method for supercharging your health and happiness. Refined over forty years and championed by scientists across the globe, you'll learn how to harness three key elements of Cold, Breathing and Mindset to take ownership over your own mind and wellbeing.

'The book will change your life' BEN FOGLE

'Wim is a legend of the power ice has to heal and empower' *BEAR GRYLLS

Sunday Times* bestseller, July 2022

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Wim Hof, also known as 'The Iceman', holds multiple world records for his feats of endurance and exposure to cold, from climbing Mount Kilimanjaro wearing only shorts and shoes, running a barefoot half-marathon in the Arctic Circle to standing in an ice-filled container for more than 112 minutes. Having been taught by the majestic natural power of the cold, Wim is on a mission to share his philosophy with the world. He has featured on the BBC, VICE Media, the Discovery Channel, among others, and is the author of the Sunday Times bestseller The Wim Hof Method.

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STAR OF BBC ONE'S FREEZE THE FEAR

'I've never felt so alive' JOE WICKS

'A fascinating look at Wim's incredible life and method' FEARNE COTTON

My hope is to inspire you to retake control of your body and life by unleashing the immense power of the mind.

'The book will change your life' BEN FOGLE

'Wim is a legend of the power ice has to heal and empower' *BEAR GRYLLS

Sunday Times* bestseller, July 2022