Big Data Analytics as a case of new industry emergence

Anna Steusloff

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Seminar paper from the year 2018 in the subject Business economics - Miscellaneous, grade: B+, University of South Carolina (Darl...

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Seminar paper from the year 2018 in the subject Business economics - Miscellaneous, grade: B+, University of South Carolina (Darla Moore School of Business), course: Comparative Innovation Systems, language: English, abstract: This research paper was part of a capstone seminar at the Darla Moore School of Business. It starts with an overview about current theories of industry emergence. Then, big data analytics are defined. This serves as a basis for the question whether big data analytics can truly be considered an industry and if it can be categorized as an industry emergence as currently understood by scholars. The paper ends with a short conclusion, a description of the challenges that were encountered while doing this research and an alternative concept to industry evolution.