Insights from Visitor Studies

Insights from Visitor Studies: A purpose-oriented model for museums provides a systematic overview of the value of visitor studies and, for the first time in English, a comprehensive overview of the development of visitor studies in mainland China.

Auteur

Xingyu Zhao is a Chinese researcher born in 1993 who holds a PhD in Archaeology. He is currently employed as an assistant researcher in the School of History at Nanjing University. His research interests revolve around museum visitors and education, covering a range of areas, including the construction of the academic system of visitor studies and the application of visitor evaluation in museums.