Subliminal Leadership

Understanding the power of subliminal influence makes or breaks leaders. This book is the first to explain in a clear and accessible way this important, yet little known and understood, area of psychology and leadership.

Auteur

Thomas Frankl had senior management positions in Fortune 500 companies and the United Nations. He holds a Ph.D. in Economics from the University of Munich and has been teaching at Swiss business schools and universities for over ten years. He co-founded three companies and is the Chairman of Ruti Group which owns and operates a 800-pupil school in Nyamata, Rwanda.