New Asian companies are emerging with global ambitions, as old western brands disappear or are overtaken. In this book, seventeen Euro Asia experts present conceptual and empirical regional research that reflects the emerging multiplicity in Asia and comprehensively shows how the 'old world' must respond, and what will define success and failure.

Auteur
HARALD DOLLES Senior Research Fellow, German Institute for Japanese Studies, Japan AXÈLE GIROUD Senior Lecturer in International Business, Bradford University School of Management, UK HANS JANSSON Professor of International Marketing, Baltic Business School, University of Kalmar, Sweden ULRICH JÜRGENS Senior Researcher, Social Science Research Centre, Berlin (WZB) and Adjunct Professor of Political Science at the Free University of Berlin, Germany ARI KOKKO Professor, European Institute of Japanese Studies, Stockholm School of Economics, Sweden JIATAO LI Associate Professor of Strategy and International Business, Department of Management of Organizations, School of Business and Management, Hong Kong University of Science and Technology, Hong Kong HAFIZ MIRZA Professor of International Business at Bradford University School of Management, UK ALEXANDER T. MOHR Lecturer of International Business and Management, School of Management, University of Bradford, UK HIROSHI ONO Associate Professor, European Institute of Japanese Studies, Stockholm School of Economics, Sweden JONAS F. PUCK Lecturer, Department of International Management, University of Erlangen-Nuremberg, Germany GORDON REDDING Director, Euro-Asia and Comparative Research Centre, INSEAD, France ROLF REHBEHN Founder of the Management Consultancy REHBEHN-IPSS, Germany FRED ROBINS Lecturer and Researcher, Adelaide Graduate School of Business, Adelaide University, Australia ANDREW J. STAPLES Ph.D.Candidate and Lecturer in Japanese Studies, School of East Asian Studies, University of Sheffield, UK KENJI SUZUKI Associate Professor, European Institute of Japanese Studies, Stockholm School of Economics, Sweden JING YU YANG Ph.D. Candidate, Department of Management of Organizations, Hong Kong University of Science and Technology, Hong Kong

Contenu
List of Figures and Tables Foreword Notes on the Contributors List of Abbreviations PART 1: CORPORATIONS AND GOVERNMENTS ARE MAKING MAJOR ADJUSTMENTS TO RE-ALIGN THEIR POSITIONS WITH NEW REALITIES Asia and its Actors, their Logics and the Challenges; G.Redding Export-Led Growth in East Asia: Lessons for Europe's Transition Economies; A.Kokko Organizational Learning Capacities of Policy-making Systems for Financial System Recovery: The Case of Sweden with Some Suggestions for Japan; K.Suzuki Levitt Emphasized Markets but Manufacturing Leads the Way; F.Robins PART 2: DEFINITION OF HOW SUCCESS OR FAILURE OCCURS IN THE FACE OF SURROUNDING TECHNICAL AND INFORMATIONAL ADJUSTMENTS Japanese Foreign Direct Investment and the Transformation of the East Asian Political Economy: Corporate Strategy in the Automotive Sector; A.J.Staples Foreign Ownership, Human Capital and Earnings in the Japanese Labour Market; H.Ono Gaining Societal Advantages in Emerging Markets: International Stakeholder Management in Malaysia; H.Jansson The Impact of Foreign Direct Investment on the Economic Development of ASEAN Economies; H.Mirza & A.Giroud PART 3: CHINA'S RECENT SURGE OF INDUSTRIALIZATION HAS CAUSED A MASSIVE GLOBAL RE-DIRECTION IN THE MOVEMENTS OF CAPITAL, LABOUR AND TECHNOLOGY China's Changing Role in Industrial Value Chains and Reverberations on Industrial Actors in Germany; U.Jürgens & R.Rehbehn Local Responsiveness of German Firms in International Joint Ventures in the PRC; A.T.Mohr & J.F.Puck Foreign Direct Investment Communities and the Legitimation of Wholly-owned Foreign Subsidiaries in China; J.Li & J.Y.Yang The Changing Environment for Entrepreneurship Development: Private Business in the People's Republic of China; H.Dolles Index