Encyclopaedia of Tourism in 21st Century (Tourism and Hotel Industry)

Tourism is a flourishing industry in today's world. In fact tourism is man's old activity. Since the arrival of human culture on this earth it has been the best business of man. It is expanding fast and is one of the most rewarding industries of the modern world. International tourism consitutes the invisible export trade. Tourism is not merely an industry. On academic front, it is a full-fledged subject and requires serious study and research. Hence, there is a great demand for authentic, comprehensive and exhaustive books on various aspects of the discipline. This multivolume work, entitled Encyclopaedia of Tourism deals with all the aspects in very lucid manner. Language of this work is very simple and facts are arranged in a proper manner. SALIENT FEATURES o Principles of Tourism o Tourism Management o Tourism Marketing o Tourism and Hotel Industry o Travel Agency and Ticketing.

Auteur

Dr. Pradeep Kumar ]ohri, M.A., Ph.D., a scholar in his own right has diversified into serious writing on various subjects, tourism in particular. Dr. johri runs a reputed Coaching and Guiding Centre at Aligarh. He is known as an authority on matters related to tourism and education