A guide to engaging conversations, presentations, and making an impact on people. There's just something about some people. They have IT. They have something that makes people want to stop and listen to them. Well, that's teachable! Practical steps to improve every interaction by at least 1%. How to Speak Effectively is like a field-tested guide to the battlefield of social interactions. There is no fluff, and it dives directly into tips you can apply on a daily basis, that are realistic and non-theoretical. The truth is, there are a metric ton of small signals that determine whether or not people will want to engage with you. But how many of them do you know? This book will take you into the intricacies of conversation and show you how to clearly communicate, speak with influence, and always be heard. Exactly what to say, how to say it, and how to make people remember you. Patrick King is an internationally bestselling author and social skills coach. His writing draws of a variety of sources, from scientific research, academic experience, coaching, and real life experience. A deep dive into social psychology and what makes people like us. -A ladder of inference to use in any social interaction -Five types of communication tones and why you're using the wrong one -How to use your words like an artist with paint -Asking the right questions and methods for better listening -So-called trash words and how to eliminate them from your vocabulary -Getting through tough conversations with ease and grace Learn to clearly communicate with anyone, on any topic.