Advertising and Consumer Society

This critical introductory text explores the role of advertising in contemporary culture and its connections to larger economic, social and political forces.

Auteur

Nicholas Holm is a Senior Lecturer in Media Studies based on the Wellington campus of Massey University, New Zealand, where he teaches courses in popular culture, advertising, and communication. His research explores the political role of popular culture and entertainment media, with a particular focus on humour and comedy. He is the author of Humour as Politics (Palgrave 2016).