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A complete and comprehensive collaboration providing insight on
future approaches to telephone survey methodology
Over the past fifteen years, advances in technology have
transformed the field of survey methodology, from how interviews
are conducted to the management and analysis of compiled data.
Advances in Telephone Survey Methodology is an
all--encompassing and authoritative resource that presents a
theoretical, methodological, and statistical treatment of current
practices while also establishing a discussion on how
state--of--the--art developments in
telecommunications have and will continue to revolutionize the
telephone survey process.
Seventy--five prominent international researchers and
practitioners from government, academic, and private sectors have
collaborated on this pioneering volume to discuss basic survey
techniques and introduce the future directions of the telephone
survey. Concepts and findings are organized in four
parts--sampling and estimation, data collection, operations,
and nonresponse--equipping the reader with the needed
practical applications to approach issues such as choice of target
population, sample design, questionnaire construction, interviewing
training, and measurement error. The book also introduces important
topics that have been overlooked in previous literature,
including:
The impact of mobile telephones on telephone surveys and the
rising presence of mobile--only households worldwide
The design and construction of questionnaires using Computer
Assisted Telephone Interviewing (CATI) software
The emerging use of wireless communication and Voice over
Internet Protocol (VoIP) versus the telephone
Methods for measuring and improving interviewer performance and
productivity
Privacy, confidentiality, and respondent burden as main factors
in telephone survey nonresponse
Procedures for the adjustment of nonresponse in telephone
surveys
In--depth reviews of the literature presented along with a
full bibliography, assembled from references throughout the
world
Advances in Telephone Survey Methodology is an
indispensable reference for survey researchers and practitioners in
almost any discipline involving research methods such as sociology,
social psychology, survey methodology, and statistics. This book
also serves as an excellent text for courses and seminars on survey
methods at the undergraduate and graduate levels.
Auteur
JAMES M. LEPKOWSKI, PhD, is Professor of Biostatistics and Research Professor at the Institute for Social Research at the University of Michigan.
CLYDE TUCKER, PhD, is Senior Survey Methodologist at the U.S. Bureau of Labor Statistics in Washington, D.C.
J. MICHAEL BRICK, PhD, is Director of the Survey Methods Unit at Westat, Inc., in Rockville, Maryland.
EDITH D. de LEEUW, PhD, is Associate Professor in the Department of Methodology and Statistics at Utrecht University in the Netherlands.
LILLI JAPEC, PhD, is Senior Statistician at Statistics Sweden.
PAUL J. LAVRAKAS, PhD, is Vice President and Senior Research Methodologist at Nielsen Media Research in New York, New York.
MICHAEL W. LINK, PhD, is Senior Survey Methodologist at the Centers for Disease Control and Prevention in Atlanta, Georgia.
ROBERTA L. SANGSTER, PhD, is Research Statistician at the U.S. Bureau of Labor Statistics in Washington, D.C.
Texte du rabat
A complete and comprehensive collaboration providing insight on future approaches to telephone survey methodology
Over the past fifteen years, advances in technology have transformed the field of survey methodology, from how interviews are conducted to the management and analysis of compiled data. Advances in Telephone Survey Methodology is an allencompassing and authoritative resource that presents a theoretical, methodological, and statistical treatment of current practices while also establishing a discussion on how stateoftheart developments in telecommunications have and will continue to revolutionize the telephone survey process.
Seventyfive prominent international researchers and practitioners from government, academic, and private sectors have collaborated on this pioneering volume to discuss basic survey techniques and introduce the future directions of the telephone survey. Concepts and findings are organized in four partssampling and estimation, data collection, operations, and nonresponseequipping the reader with the needed practical applications to approach issues such as choice of target population, sample design, questionnaire construction, interviewing training, and measurement error. The book also introduces important topics that have been overlooked in previous literature, including:
The impact of mobile telephones on telephone surveys and the rising presence of mobileonly households worldwide
The design and construction of questionnaires using Computer Assisted Telephone Interviewing (CATI) software
The emerging use of wireless communication and Voice over Internet Protocol (VoIP) versus the telephone
Methods for measuring and improving interviewer performance and productivity
Privacy, confidentiality, and respondent burden as main factors in telephone survey nonresponse
Procedures for the adjustment of nonresponse in telephone surveys
Indepth reviews of the literature presented along with a full bibliography, assembled from references throughout the world
Advances in Telephone Survey Methodology is an indispensable reference for survey researchers and practitioners in almost any discipline involving research methods such as sociology, social psychology, survey methodology, and statistics. This book also serves as an excellent text for courses and seminars on survey methods at the undergraduate and graduate levels.
Contenu
Contributors.
PART I PERSPECTIVES ON TELEPHONE SURVEY METHODOLOGY.
1 Telephone Survey Methods: Adapting to Change (Clyde Tucker and James M. Lepkowski).
PART II SAMPLING AND ESTIMATION.
2 Sampling and Weighting in Household Telephone Surveys (William D. Kalsbeek and Robert P. Agans).
3 Recent Trends in Household Telephone Coverage in the United States (Stephen J. Blumberg, Julian V. Luke, Marcie L. Cynamon, and Martin R. Frankel).
4 The Infl uence of Mobile Telephones on Telephone Surveys (Vesa Kuusela, Mario Callegaro, and Vasja Vehovar).
5 Methods for Sampling Rare Populations in Telephone Surveys (Ismael Flores Cervantes and Graham Kalton).
6 Multiplicity-Based Sampling for the Mobile Telephone Population: Coverage, Nonresponse, and Measurement Issues (Robert Tortora, Robert M. Groves, and Emilia Peytcheva).
7 Multiple Mode and Frame Telephone Surveys (J. Michael Brick and James M. Lepkowski).
8 Weighting Telephone Samples Using Propensity Scores (Sunghee Lee and Richard Valliant).
PART III DATA COLLECTION.
9 Interviewer Error and Interviewer Burden (Lilli Japec).
10 Cues of Communication Difficulty in Telephone Interviews (Frederick G. Conrad, Michael F. Schober, and Wil Dijkstra).
11 Oral Translation in Telephone Surveys (Janet Harkness, Nicole Schoebi, Dominique Joye, Peter Mohler, Timo Faass, and Dorothée Behr).
12 The Effects of Mode and Format on Answers to Scalar Questions in Telephone and Web Surveys (Leah Melani Christian, Don A. Dillman, and Jolene D. Smyth).
13 Visual Elements of Questionnaire Design: Experiments with a CATI Establishment Survey (Brad Edwards, Sid Schneider, and Pat Dean Brick).
14 Mode Effects in the Canadian Community Health Survey: A Comparison of CATI and CAPI (Yves Béland and Martin St-Pierre).
PART IV OPERATIONS.
15 Establishing a New Survey Research Call Center (*Jenny Kelly, Michael W. Link, Judi…