Artificial neuronal networks open up radical new pathways for image creation. On the basis of textual prompts, machine-learning algorithms like Midjourney and Stable Diffusion generate imagery that is simultaneously familiar and alien. Graphic designer Floyd Schulze uses this rapidly developing technology to recreate architectural icons. In an accompanying essay, Georg Vrachliotis takes up the topic on the theoretical level. Hey Computer! is the first book to deal with AI-generated architectural imagery from an artistic perspective.

Auteur

Floyd E. Schulze (born 1976) is a Berlin-based graphic designer specializing in editorial design. He works primarily in the fields of arts and culture, with a particular focus on architecture. Floyd gave workshops and lectures at various universities and is currently creative director of the publishers JOVIS, Birkhäuser, and Deutscher Kunstverlag.