Rich Fernandez, Ph.D., is the CEO of SIY Global, a global professional development organization that originated at Google, where it was known as Search Inside Yourself. Rich has dedicated his career to building more purposeful, mindful, and high-performing workplaces. Rich draws on his past experience as Head of Executive Education at Google, as well as senior leadership roles at eBay/PayPal, JPMorgan Chase, and Bank of America. Rich received his Ph.D. in Counseling Psychology and M.A. in Organizational Psychology from Columbia University. Rich is a poetry and meditation enthusiast and lives in San Francisco, where he finds sources of renewal and inspiration in long hikes on the coast and in the nearby redwood forests.

Carolina Lasso is the author of The Path to Flourishing, founder of Plenari.co, and the creator of the PlenaMente podcast. She served as the Global Head of Marketing at SIY Global and is a certified Search Inside Yourself teacher. She’s passionate about creating practical tools to help organizations and individuals align with their purpose and flourish, by combining her business background with her experience as a personal development teacher. She holds a bachelor’s degree from the University of Maryland and an MBA from New York University, specializing in marketing and finance. She worked as a marketing leader at Google, American Express, and Telemundo/ZGS. Carolina is a certified Life Purpose Coach, speaker, certified mindfulness facilitator, marketing instructor, consultant, and bilingual meditation narrator. She enjoys oil painting, dancing, visiting her family in her native Colombia, and discovering new places around the world.

Steph Stern is a leadership coach and facilitator with a passion for helping people find more purpose and fulfillment in their work and lives. Steph served as a Director and key member of the leadership team at the Search Inside Yourself Leadership Institute for several years. There, Steph worked directly with many organizations, including Google, SAP, Disney, Salesforce, and MIT, to bring mindfulness and emotional intelligence into how people and organizations work. She has more than ten years working with individuals and organizations to develop greater awareness and compassion for themselves and for others. Previously, she worked for more than a decade on environmental policies and programs in both the public and private sector. Steph is a Certified Internal Family Systems practitioner, and holds a Masters in City Planning from MIT and a bachelors from Wellesley. She lives in the Bay Area where she loves to hike and dive into creative projects.

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Discover how to align purpose at the individual, team, and organizational levels and unlock greater significance and engagement, while making a positive impact.

Based on the leadership program born at Google, Search Inside Yourself, and a decade of working with thousands of people and companies around the world.

Whether you’re an individual seeking more meaning in your work, a talent development professional looking to influence people policies in your organization, or a leader hoping to increase your impact organization-wide, The Purpose Reset offers practical guidance on how to gain more clarity on your purpose and put it into action.

Purpose is not a destination or achievement but rather an alignment of three key aspects—your:

What—your strengths and skills
Why—your values and intentions
Who—your impact on the world around you
Deepen your awareness of these three elements for yourself, your team, and your organization. See how aligning purpose across these levels of your company creates an amplification effect. Learn how to act on them every day to increase your motivation, engagement, and well-being.
Based on SIY Global’s work with organizations around the world, The Purpose Reset is a rich, resource-filled guide with interactive practical exercises, inspiring real-life vignettes, relatable reflections, business case studies, and toolkits to help you live your purpose and, ultimately, contribute to building a more sustainable, compassionate, and equitable world within your organization and beyond.