Swift Leadership

Auteur

Mariah Yates is Assistant Professor in the Gordon Ford College of Business (GFCB) at Western Kentucky University. She recently received the Vitale Award for Initiative, Innovation, and Leadership for her development of the university's first DEI micro-credentialing program.

Michael J. Urick is Dean of the Alex G. McKenna School of Business, Economics, and Government at Saint Vincent College in Latrobe, Pennsylvania (USA) as well as a Professor of Management and Operational Excellence.

Texte du rabat

Swift Leadership: A Taylor-made Approach to Influence and Decision Making uses the case study of global popstar Taylor Swift to explore a range of leadership concepts such as transformational leadership, goal setting, creativity and innovation, power, team effectiveness and more.