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Informationen zum Autor As a childhood cancer survivor and former Make-A-Wish Kid, NICK LYNCH is passionate about social impact, nonprofit organizations, and their important missions. He is a successful entrepreneur and consultant specializing in media and advertising technology who has landed coverage in print and broadcast outlets worldwide, including TechCrunch, Yahoo, MediaPost, ClickZ, Adotas, Beet.TV, and Forbes. Klappentext Impact Redefined: Transforming Partnerships, Social Moments, and Personal Connections to Drive Change is a comprehensive guide to the future of social impact, new ways to amplify impact, and the best tools to harness these new approaches and grow your influence every day. The book delivers strategies to create long-lasting impact and positive change in the modern world through partnerships, real-life opportunities, and social media. Written in easy-to-understand language, readers will gain insight into utilizing a variety of social opportunities to their advantage. Amongst other topics discussed are utilizing influencer marketing for good, nurturing healthy collaborations and connections, championing empathy, and multiplying impact through relationships. Moving beyond the basics, Impact Redefined: Transforming Partnerships, Social Moments, and Personal Connections to Drive Change delves into the important intricacies of connections, including how you partner up, who you partner up with, how you keep up these crucial relationships, and types of partnerships (and how those types of partnerships are changing), along with the expectations of these partnerships and leveraging community, amplifying storytelling, and measuring joint impact in partnerships. Social entrepreneur and advisor Nick Lynch explores social media as a part of the Social Element, why there is so much more than just a social media presence, such as creating social connections outside of social media, and how infusing real and digital social elements to build, reinforce, and empower your community is a key and vitally important part of the evolution of how and where you tell your story. For social entrepreneurs, nonprofit leaders, and other philanthropically minded professionals, Impact Redefined: Transforming Partnerships, Social Moments, and Personal Connections to Drive Change is a can't-miss roadmap to maximizing social impact in your community and the wider world around you. Zusammenfassung Create opportunities for your nonprofit or social enterprise with partnerships and social mediaIn Impact Redefined: Transforming Partnerships, Social Moments, and Personal Connections to Drive Change, social entrepreneur and advisor Nick Lynch delivers an insightful exploration of how to use a variety of social opportunities to your advantage. Easy-to-understand, this book is for folks who desire positive change and are looking for strategies to create long-lasting impact via partnerships, real-life opportunities, and social media. You'll discover the importance of self-branding, nurturing healthy collaborations and connections, championing empathy, and multiplying impact through relationships.In the book, you'll find: Methods for developing social moments to foster connection and build community Tips for building and maintaining successful partnerships and collaborations with influencers and other people* Ways to nurture human connections to form a wider network that benefits your social organizationA can't-miss roadmap to maximizing your impact on your community and the wider world around you, Impact Redefined is an essential resource for social entrepreneurs, nonprofit leaders, and other philanthropically minded professionals. Inhaltsverzeichnis Acknowledgments xi About the Author xiii Introduction 1 The Power of a Wish 1 When Personal and Professional Collide 4 The Emergence of Three Key Elements 6 Eleme...
Auteur
As a childhood cancer survivor and former Make-A-Wish Kid, NICK LYNCH is passionate about social impact, nonprofit organizations, and their important missions. He is a successful entrepreneur and consultant specializing in media and advertising technology who has landed coverage in print and broadcast outlets worldwide, including TechCrunch, Yahoo, MediaPost, ClickZ, Adotas, Beet.TV, and Forbes.
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Impact Redefined: Transforming Partnerships, Social Moments, and Personal Connections to Drive Change is a comprehensive guide to the future of social impact, new ways to amplify impact, and the best tools to harness these new approaches and grow your influence every day. The book delivers strategies to create long-lasting impact and positive change in the modern world through partnerships, real-life opportunities, and social media.
Written in easy-to-understand language, readers will gain insight into utilizing a variety of social opportunities to their advantage. Amongst other topics discussed are utilizing influencer marketing for good, nurturing healthy collaborations and connections, championing empathy, and multiplying impact through relationships.
Moving beyond the basics, Impact Redefined: Transforming Partnerships, Social Moments, and Personal Connections to Drive Change delves into the important intricacies of connections, including how you partner up, who you partner up with, how you keep up these crucial relationships, and types of partnerships (and how those types of partnerships are changing), along with the expectations of these partnerships and leveraging community, amplifying storytelling, and measuring joint impact in partnerships.
Social entrepreneur and advisor Nick Lynch explores social media as a part of the Social Element, why there is so much more than just a social media presence, such as creating social connections outside of social media, and how infusing real and digital social elements to build, reinforce, and empower your community is a key and vitally important part of the evolution of how and where you tell your story.
For social entrepreneurs, nonprofit leaders, and other philanthropically minded professionals, Impact Redefined: Transforming Partnerships, Social Moments, and Personal Connections to Drive Change is a can't-miss roadmap to maximizing social impact in your community and the wider world around you.
Contenu
Acknowledgments xi
About the Author xiii
Introduction 1
The Power of a Wish 1
When Personal and Professional Collide 4
The Emergence of Three Key Elements 6
Element 1: Social 8
Element 2: Partnerships 17
Element 3: Human 20
Navigating the Future 25
Part I Social 27
Chapter 1 Storytelling and Socializing 31
Impactful Storytelling 33
The Medium Is the Message 38
Creating Social Moments 40
Chapter 2 Community and Connection 55
The Seed of Connection: Storytelling 55
The Three Ts of Impact: Time, Talent, and Treasure 57
Part II Partnerships 63
The Three Pillars of Partnerships 63
Cultivating Authenticity in Partnerships 66
Chapter 3 How Should Partnerships Look? 69
Corporate Partners 70
Influencer Partners 71
Synergistic Cause-Based Partners 74
Building Sustainable, Mutually Beneficial, and Impactful Partnerships 74
Chapter 4 Whom Should You Partner Up With? 81
Speaking the Partnership Language 81
Partner Discernment 83
Chapter 5 Partnering with Influencers 87
How Do Influencers Help? 88
Different Kinds of Influencers 89
Choosing the Right Influencer 91
Chapter 6 How to Grow Partnerships 95
The Three Ts of Partnership 96
Help Others So They Want to Help You 100
It's About Using Each Party's Strengths 101
Pitching Your Partnership 102
Prioritize the Right People 103
Cultivate- Don't Compete 105
Know When to Step Away 106
Part III Human 109
Chapter 7 Creating and Nurturing Connections 111
How Can I Create Connections? 113
Being Authen…