Irresistible

Auteur

Josh Bersin is a well-known and highly regarded research analyst, speaker, and writer in the areas of human resources, technology, learning, and leadership. He founded the company now known as Bersin by Deloitte, which is among the world's most highly regarded providers of human capital best practices, and is the founder and dean of the Josh Bersin Academy, the first global development academy for HR professionals. Bersin now has nearly a million followers on LinkedIn, has been published in Harvard Business Review, Forbes, and many other industry publications, and is well known by HR and business leaders around the world.

You can find Josh Bersin at:
joshbersin.com
Twitter: twitter.com/Josh_Bersin
LinkedIn: linkedin.com/in/bersin/

Texte du rabat

Talent, leadership, and learning expert Josh Bersin tackles the deepening engagement crisis that plagues organizations worldwide and offers a framework for how to solve it.

• Offers a fresh perspective on a long-standing, and still-growing, issue facing organizations today--how to increase profit and engagement.
• Based on highly-regarded research, pulling together over a decades-worth of findings in one place.
• Presents a new framework for building a company that people love and want to work for; research-based and tested to deliver on what employees say means the most to them.
• Features candid interviews with numerous well-known CEOs and CHROs including Richard Branson, Ginny Rommetty, Mark Fields, and Danny Wegman, as well as dozens of young professionals.
• Includes exciting examples of innovative new management practices in companies such as J&J, PwC, Nike, Facebook, GE, Cleveland Clinic, Costco, Mastercard, Etsy and others.
• Provides a much-needed new lens on the topic of engagement and a playbook for building a company that is irresistible to employees.

Audience:

• HR professionals, CLOs, talent management and leadership development professionals.
• Leaders and managers at all levels who want to fuel people's engagement.
• Consumers of Bersin by Deloitte's research, including the 550-member companies as well as all those who download Deloitte's annual Global Human Capital Trends Report and related Deloitte content.

• Deloitte's employee experience practice around the world and the community of 245,000 employees worldwide.

Résumé

Work is undergoing a revolution. Most companies are lagging. Others are blazing a new path. Which one are you?

The world of work has changed. We use cutting-edge technology but are still drowning in email. AI, robotics, and automation are growing explosively, yet we work more hours and get less sleep. The economy is growing, yet productivity has stalled, and wages have not kept up with the cost of living. Companies are spending more than $45 billion a year on benefits and perks, yet more than a quarter of employees feel disengaged at work.

After ten years studying these problems and nearly three years analyzing data from Glassdoor and other sources, world-renowned research analyst Josh Bersin has the answer--and it starts with companies that are managing to thrive in this new age of work. Instead of relying on old management practices, these "irresistible" companies, including Johnson & Johnson, Salesforce, and Google, are reimagining the nature of work while managing to increase profit and engagement. From his research, Bersin has identified seven new management principles that are the key to success:

• Teams, not hierarchy
• Work, not jobs
• Coaches, not bosses
• Culture, not rules
• Growth, not promotion
• Purpose, not PR
• Productivity, not tools.

Filled with fascinating data, insights, and examples from companies such as Johnson & Johnson, PwC, Nike, Facebook, the Cleveland Clinic, Costco, Mastercard, and Etsy, Irresistible provides a playbook for building a thriving company that employees--and Wall Street--will love.