The New Model of Selling

Préface

• Target working professionals (18-65 years old) in sales and management roles—specifically business owners, entrepreneurs, consultants and coaches
• Grow email list
• Post regularly to LinkedIN (16K+ followers), Facebook (4.5K+ followers), Twitter (3.7K+ followers), Instagram
• Release YouTube videos to own channel and guest on other YouTube channels
• Speak as a guest for podcast and radio interviews
• Host launch events and signings online and in person
• Leverage business contacts and clients for book promotion/increased visibility
• Submit to major industry reviewers, including Publishers Weekly and Foreword Reviews

Auteur

Named one of the top ten sales experts by Global Gurus for six consecutive years, Jerry Acuff is the CEO and founder of Delta Point, Inc., an Arizona-based-company that transforms under-performing sales teams into sales titans. He has consulted and spoken extensively on sales and marketing excellence issues for over 30 years. Acuff’s goal is to uplift others and give his clients the selling secrets he had to discover independently. 

His drive and self-directed studies taught him the keys to success, and he’s never stopped looking for new ideas to be even better. Now he’s fortunate to spend his time helping thousands of others find victory. “I can do it, anybody can do it,” Acuff says. Acuff is also the author of two bestselling business books, The Relationship Edge in Business and Stop Acting Like a Seller and Start Thinking Like a Buyer. His new book—The New Model of Selling, co-authored by Jeremy Miner—offers a revolutionarily persuasive approach to sales. Jerry splits residency between Lexington, Virginia and Cocoa Beach, Florida.

Texte du rabat

The old way of selling was killed off years ago. So why are businesses still leaning on old strategies?Jeremy Miner and Jerry Acuff know firsthand how frustrating sales can be, especially when companies require old, outdated methods. And today's buyers, armed with an excess of information online, are skeptical and unwilling to engage with salespeople like they used to. As a result, traditional sales methods are ineffective against today's consumers. Those seeking serious success in sales must navigate the new terrain with fresh ideas, approaches, and techniques. The New Model of Selling redefines the right way to sell by meeting customers on a human level.Informed by Jeremy Miner and Jerry Acuff's business experiences, personal research, and innovative approach, The New Model of Selling implements advanced skills aligned with human behavior. From business owners, coaching professionals, and sales managers to politicians, executives, and leaders--anyone can benefit from Miner and Acuff's techniques, no matter the industry.The New Model of Selling is not just another sales book with a bunch of tips to read and forget. Jeremy Miner and Jerry Acuff's approach will reframe sales through the lens of neuroscience and persuasion. Their goal is to help the customer think for themselves, with an emphasis on problem-solving and personal connection. Don't act like a seller--start thinking like a buyer!

Résumé
With humor, keen insight, and a fresh perspective, The New Model of Selling is an essential guide for sales professionals looking to sell the right way, implementing persuasive techniques aligned with human behavior.