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This book is aimed at business schools around the globe. We offer rich case studies, teaching notes and assessment ideas to help business educators embed sustainability in curriculum. These international case studies are situated in Mauritius, Malaysia, Indonesia, Australia and India however they have global applicability. Each chapter is a joint creation with an industry or government partner and uses original research written in the form of a case study.
Active learning through case studies opens opportunities to change attitudes and to find creative solutions. In this book, we present ten chapters written as case studies covering a diverse number of sustainability topics from tourism, health care, human resource management, climate change and supply chain management. Each case study is accompanied by detailed teaching notes and assessment questions as well as marking guides. There are also two chapters discussing sustainability discourse and discipline in higher education. The detailed cases can be immediately applied in the classroom.
Provides an overview of sustainability in higher-education business education Features a range of detailed international business case studies designed together with industry experts Includes teaching notes, discussion points, and marking guides
Auteur
Leigh Wood is Honorary Professor at the Macquarie Business School, Macquarie University, Sydney Australia. Her research engages with and contributes to the idea of transition - transitions to university, transitions to discipline competency, and transitions to the workplace.
LayPeng Tan is a Senior Lecturer in the Department of Marketing in the Macquarie Business School, Macquarie University, Sydney Australia. Her research interests lie within the broad areas of consumer behaviour, and green marketing with a specific focus on the attitude-behaviour gap, and the roles of marketing in the face of the green challenge.
Yvonne Breyer is an Associate Professor at the Macquarie Business School, Macquarie University, Sydney Australia. Her research interests include higher education, technology in education, and applied linguistics.
Sally Hawse is an educator who works with teaching staff to improve learning. She researches the transition to professional work, particularly for engineering graduates.
Contenu
Chapter 1: Why sustainability?.- Chapter 2: Stakeholder analysis.- Chapter 3: Risk mitigation for natural hazards.- Chapter 4: Optus: The Four Pillars of Sustainable Growth.- Chapter 5: Fuji Xerox and Product Stewardship.- Chapter 6: Unilever Dove/Lipton Iced Tea.- Chapter 7: Ecotoxicology: How business is using testing to ensure clean waterways.- Chapter 8: International example.- Chapter 9: Sustainability in the accounting profession.- Chapter 10: Using student competitions to find industry solutions.- Chapter 11: Sustainability in Chinese education.