Gregory G. Dess is the Andrew R. Cecil Endowed Chair in Management at the University of Texas at Dallas. His primary research interests are in strategic management, organization environment relationships, and knowledge management. He has published numerous articles on these subjects in both academic and practitioner-oriented journals. He also serves on the editorial boards of a wide range of practitioner-oriented and academic journals. In August 2000, he was inducted into the Academy of Management Journal Hall of Fame as one of its charter members. Professor Dess has conducted executive programs in the United States, Europe, Africa, Hong Kong, and Australia. During 1994 he was a Fulbright Scholar in Oporto, Portugal. In 2009, he received an honorary doctorate from the University of Bern (Switzerland). He received his PhD in business administration from the University of Washington (Seattle) and a BIE degree from Georgia Tech.

Texte du rabat

Strategic Management: Text and Cases, Eleventh edition, written by authors Dess, McNamara, Eisner, and Sauerwald continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant. It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor.

They provide separate chapters on the role of intellectual assets in value creation (Ch. 4), entrepreneurial strategy and competitive dynamics (Ch. 8), and fostering entrepreneurship in established organizations (Ch. 12). This version includes all the text and 38 cases.

Contenu

PART 1: STRATEGIC ANALYSIS Chapter 1: Strategic Management: Creating Competitive Advantages Chapter 2: Analyzing the External Environment of the Firm Chapter 3: Assessing the Internal Environment of the Firm Chapter 4: Recognizing a Firm's Intellectual Assets: Moving beyond a Firm's Tangible Resources

PART 2: STRATEGIC FORMULATION Chapter 5: Business-Level Strategy: Creating and Sustaining Competitive Advantages Chapter 6: Corporate-Level Strategy: Creating Value through Diversification Chapter 7: International Strategy: Creating Value in Global Markets Chapter 8: Entrepreneurial Strategy and Competitive Dynamics

PART 3: STRATEGIC IMPLEMENTATION Chapter 9: Strategic Control and Corporate Governance Chapter 10: Creating Effective Organizational Designs Chapter 11: Strategic Leadership: Creating a Learning Organization and an Ethical Organization Chapter 12: Managing Innovation and Fostering Corporate Entrepreneurship

PART 4: CASE ANALYSIS Chapter 13: Analyzing Strategic Management Cases Cases: 1. Robin Hood 2. The Global Casino Industry: Emerging from the Pandemic 3. Theorybridge.com: Making Academic Research Relevant to Practitioners 4. Dirty Laundry in the Fast Fashion Industry: H&M's Dilemma 5. Pocket Radar: The Disruptive Innovator in the Sports Radar Gun Market 6. Haribo and the Gummi Bear Business: A Sticky Situation 7. Coinbase Global Inc. 8. Moet Hennessey Louis Vuitton 9. Southwest Airlines: Can "Luv" Be a Competitive Advantage? 10. JetBlue in 2022 11. Emirates Airline 12. Ford: Traveling Two Roads 13. General Motors: Plugging In? 14. Lime: Is E-Bike Sharing the Next Uber? 15. WW in 2022: Can Weight Watchers Shape Up? 16. The Boston Beer Company: Competition is Brewing 17. Heineken 18. Tata Starbucks: A New Brew for India? <span data-contrast="auto" xml:lang="EN-US" lang="EN-US" class="TextRun SCXW10868173 BCX8" style="margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-c