The Ten Commandments for Business Failure

A guide for successful business from the former president of The Coca-Cola Company- with plaudits from Bill Gates, Warren Buffett and Jack Welch, among others.

-Learn how to avoid the pitfalls that tempt companies and individuals at every level from this indispensible how-not-to guide

The true path to success can't be laid out as a simple step-by-step plan. The same cannot be said of failure, however. Failure is easy. This cautionary bible is suitable for leaders from a hugely admired elder statesman who is sought out for advice by a wide circle of luminaries.

Auteur

Don Keough