Effective Change Management

Auteur

David L. Goetsch is President and CEO of the Institute for Continual Improvement, a private consulting firm dedicated to the continual improvement of employees, organizations, and communities. Dr. Goetsch is cofounder of the Technology Coast Manufacturing and Engineering Network and the Gulf Coast Alliance for Technology Transfer. Dr. Goetsch welcomes feedback from his readers and may be contacted at the following e-mail address: ddsg200l@cox.net.

James R. Richburg is President of Okaloosa-Walton College, cofounder of the Technology Coast Manufacturing and Engineering Network, and cofounder of the Gulf Coast Alliance for Technology Transfer. Dr. Richburg is also a founding director of the Beach Community Bank and a member of numerous community and economic development organization. Dr. Richburg welcomes feedback from his readers and may be contacted at the following e-mail address: jrrich255ccox.net.

Texte du rabat

To be competitive in today's marketplace, companies and their employees need to be able to change in response to market demands. Effective Change Management: Ten Steps for Technical Professions helps the reader understand that the underlying issue organizations face is improvement.

This step-by-step guide:

• helps the reader understand change and his or her role in it
• provides a ten-step model for achieving change
• explains how to incorporate change into an organization's culture

Résumé
Examines the competitive advantage school of thought from the perspective of technical professionals, and sees the need for change as being directly tied to the need to gain and maintain competitive advantages in the global marketplace. This book is useful for technical courses in technology, engineering, and formation technology programs.

Contenu

1. Understand change and your role in it.

2. Anticipate the need for change.

3. Establish the need for change.

4. Establish the change leadership team.

5. Develop the *change pictur*e and change plan.

6. Communicate the change picture and plan to all stakeholders.

7. Gain the commitment of all stakeholders.

8. Empower employees to act in carrying out the change plan.

9. Execute the change plan.

10. Incorporate the change in the organization's culture.