Just Enough

Préface

• Co-op available
  NPR interviews, Books on Asia Podcast interview

• National print campaign/ galleys/ and e-galleys sent to
  The New York Times, The New York Review of Books, The Japan Times, Kyoto Journal, Japan Forward, Nippon, Nikkei Asian Review, LA Times, National Book Review, Book Forum, Book Riot, Booklist, BookPage, Foreword, Kirkus, Library Journal, NPR, Pop Matters, Portland Book Review, City Book Review, Publishers Weekly, Rain Taxi, SF Chronicle, Shelf Awareness, The Guardian, Washington Post, Seattle Times, JQ Magazine, Asian Review of Books, Books on Asia.

• Online/social media campaign
  author has an extensive web presence and is active on social media:

• Main website: azbybrown.com
  Just Enough website: justenoughjapan.com
  Twitter: @AzbyB
  Facebook: https://www.facebook.com/azby.brown

• General eBook marketing plans
  eBook will be available at the same time as print publication to maximize sales

eBook ISBN will be included on all press materials, author and publisher websites, and whenever print ISBN is listed

Publisher and author will be promoting both e and p through social media

• General tour info
  Virtual talks with Japan Societies. In person book store and museum events in Japan where the author resides.

• Excerpts in
  Japan Times, Books on Asia, Asian Review of Books, Asia Pacific Journal, Pacific Rim Review of Books

• Promotion through the [author’s/book’s] website: [azbybrown.com and justenoughjapan.com ]
  Podcast interviews with book related podcasts such as Books on Asia, Asian Review of Books.

Special outreach for reviews and interviews with the author to English-language Japanese media including NHK, The Japan Times, The Asahi Shimbun, Japan Today and more.

Edelweiss and Netgalley digital review copies to the trade and blogs.

Auteur

Azby Brown is a leading authority on Japanese architecture, design, and environmentalism and the author of several groundbreaking books, including Small Spaces (1993), The Japanese Dream House (2001), The Very Small Home (2005), and The Genius of Japanese Carpentry (1989/2014). He is lead researcher for Safecast, a global citizen-science organization that pioneered crowdsourced environmental monitoring. Azby Brown has lived in Japan since 1985.

Texte du rabat

How the mindset of traditional Japanese society can guide our own efforts to lead a green lifestyle today.